It’s World Water Week in Stockholm and to celebrate we’re honoring long-time friends and VISION House Los Angeles sponsor, Kohler Co. Founded in 1873, Kohler Co. is one of the oldest and largest privately held companies in America. By reducing the consumption of natural resources in its operations, producing more environmentally friendly products and continuing their work to encourage global sustainability, they hope to reach a net zero environmental footprint by 2035.
Kohler was recognized by the Environmental Protection Agency in 2008, 2009, and 2010 for their educational efforts with other industry leaders in addressing water issues. Their current collaboration, a PSA campaign with a humorous tone, challenges consumers to do something about their own water usage. Whether it’s turning off the running faucet while brushing your teeth or running disherwashers that aren’t full, the goal is to encourage people to do-away with bad water habits.
Visit www.WastingWaterIsWeird.com to learn more about this campaign. Also, check out “Rip the Drip,” (a fictitious character used in the campaign) on Facebook and Twitter (@RipTheDrip). Thanks for all you do, Kohler Co.!
Posted: 9/22/2011 11:41:18 AM by
Heather Wallace | with 0 comments