Behr Process Corporation announced the new Behr Premium Plus Ultra Interior Stain-Blocking Paint & Primer in One is now available through its professional products and services program, BehrPro. The high-performance coating combines a multi-purpose primer with innovative paint to offer enhanced stain-blocking attributes.
Featuring improved adhesion and durability, this paint seals and protects uncoated and previously painted surfaces without the need for a separate primer, helping professionals finish projects in fewer coats and requiring less labor. The newest interior paint line also results in a reduced dry time. In addition, the 100 percent acrylic and low-VOC formula—available in a wide variety of sheens, including flat enamel, eggshell, satin and semi-gloss—incorporates an antimicrobial-mildew resistant finish, and provides scuff, stain and mark resistance, as well as improved tannin-blocking for a tough, durable finish that is easy to clean.
The product is MPI X-Green certified, Greenguard Indoor Air Quality certified, Greenguard Children & School certified, and verified formaldehyde free by Greenguard. It also complies with the Collaborative for High Performance Schools (CHPS) guidelines and contributes to LEED certification points. The paint line is currently available at The Home Depot and through BehrPro’s Direct to ProSM service—a suite of tools and services designed to help professionals efficiently and cost-effectively manage their businesses.